Evan Spiegel, 24 Cofounder and Chief Executive of Snapchat
For the first time, cofounder and chief executive Evan Spiegel said that Wednesday there will be a potentially a big revenue source for the start of $10 billion. There is no set date for when the ads will begin to appear yet. Evan added "we think they're pretty cool" and also users will expect them in their Snapchat Stories feature. The ads will not be targeted and us users will be able to have the option to watch the ad or skip it. Ads like Taco Bell and other fast food places will be popping up for marketing purposes.
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